Healthy Youth Initiative Grant

Healthy Youth Initiative Grant

The Healthy Youth Initiative is United Way's focused approach to improving the health young people of all genders and their families in our community by preventing teen pregnancy, sexual violence, and victimization.

Overview & Criteria

  • Agencies may apply to implement evidence-based teen pregnancy prevention programs, teen sexual violence prevention programs, human trafficking prevention programs or more than one.
  • Agencies may apply for up to $50,000 one-time per year.
  • Agencies must provide a 25% cash or in-kind match to be considered for funding.
  • Funding will not be granted for abstinence-only curriculums.
  • Programs committing to deliver evidence based teen pregnancy prevention programs must implement one of United Way’s preferred curricula: Making Proud Choices!, Reducing the Risk, or Wise Guys.
  • Special consideration will be made to sexual violence programs implementing the Safe Dates curricula.
  • Teen sexual violence prevention programs MUST include at least one session on contraception.
  • Teen pregnancy prevention programs MUST include at least one session or activity on consent and healthy relationships.
  • Agency agrees to complete mandated reporter training and have in place a separate policy regarding the protection of children and youth if the organization serves youth in any capacity.
  • All agencies invited to complete a full RFP will be required to upload a program logic model.
  • Agencies delivering Making Proud Choices! in Milwaukee Public Schools during the school day will be limited to serving middle school youth, unless otherwise approved to serve high school youth by MPS Wellness & Prevention Office.
  • Agencies invited to complete a full RFP that are not currently United Way Agency Program Partners will be required to submit:
    • Agency 990 (most recently completed)
    • 501 (c) 3 Letter
    • Most recent Audit Report
    • Management Letter for Audit Report
    • Most recently completed fiscal year-ending internal financial reports (Balance Sheet and Statement of Activities)
    • Most recent current year financial report (Balance Sheet and Statement of Activities)
    • Current list of Agency Board of Directors

Support from United Way:

  • United Way will provide curriculum facilitation training with an emphasis on Making Proud Choices! to all funded programs.
  • United Way will provide mandated reporter training to all funded programs.
  • United Way will provide training to funded agencies on the outcomes measurement tool (post-test).


All Healthy Youth-funded programs must implement curricula with fidelity.

Fidelity of implementation is the delivery of instruction in the way in which it was designed to be delivered. Fidelity must also address the integrity with which screening and progress-monitoring procedures are completed and an explicit decision-making model is followed. Modifications to the content or delivery methods of any curriculum must be requested in writing and require approval from United Way.

Outcomes Measurement:

  • All Healthy Youth programs will be collecting data that measure common outcomes and indicators, using a post-test developed through a partnership between United Way of Greater Milwaukee & Waukesha County and the Center for Urban Population Health (CUPH).
  • Programs will be asked to choose one or two outcomes to report to United Way in their Year-End Report. Outcomes, indicators, and the post-test survey tool will be provided to funded organizations before the start of programming.

Demographics: All Healthy Youth programs are required to report demographic information for all of the youth completing programming (including those that did not take the post-test.) 

  • Age Groups: 0 thru 3, 4 thru 5, 6 thru 11, 12 thru 17, 18 thru 24, 25 thru 34, 35 thru 44, 45 thru 54, 55 thru 64, 65 thru 74, 75 thru 84, 85 thru 94, 95 and over
  • Gender: Male, Female, Transgender,  Other 
  • Household Income: $0 to $9,999, $10,000 to 14,999, $15,000 to $24,999, $25,000 to 36,999,  $37,000 to $49,999, $50,000 to $74,999, $75,000 or more, Free and reduced lunch (if income data is not available) 
  • Racial Background: African American/Black, Asian, Caucasian/White, Middle Eastern, Multi-racial, Native American, Native Hawaiian/Pacific Islander, Other 
  • Ethnicity: Hispanic/Latino, Non-Hispanic/Latino 
  • U.S. Veteran Status (Are you or have you ever been a member of the Armed Forces?)
  • Zip Codes of Residence
  • Primary Language: What is the primary Language spoken in the home? English, Hmong, Spanish, Multiple, Other 


Requests for Proposals for the 2020-2021 year are no longer being accepted. 


Please contact Julie Divjak at 414.263.8127 or via email.

© 2020 United Way of Greater Milwaukee & Waukesha County is a 501(C)(3) Nonprofit registered in the US under EIN: 39-0806190.